Farmers face vendor lock-in as agriculture goes digital

Jason Tatge for VentureBeat:  Data is becoming integral to the operations of farms everywhere, despite the persistent belief among some in Silicon Valley that farming is not a high-tech industry. Adoption of precision agriculture technologies has been on the rise for years, as farmers realize how valuable comprehensive field data has become. It holds the ability to improve yields, lower input costs, and pave the way for cutting-edge R&D like yield guarantees from seed and chemical companies.

In fact, farmers are so aware of the value of the data that they’re beginning to change their operations to better support their data strategies. Farmers across the country are starting to ask tough questions about data from their many providers. Who owns it? How will it be used? How do I extract maximum value from it? How do I put a “fence” around my data so that it’s protected for future generations?

As farmers begin orienting their seed, chemical, and equipment purchase decisions around their data strategies, they must take precautions to protect against vendor lock-in.  Full Article:

Comments (0)

This post does not have any comments. Be the first to leave a comment below.


Post A Comment

You must be logged in before you can post a comment. Login now.

Featured Product

igus® — Free heavy-duty plastic bearings sample box

igus® - Free heavy-duty plastic bearings sample box

The iglide® heavy-duty sample box provides a selection of five unique iglide bearings, each suitable for use in heavy-duty equipment due to their self-lubricating, dirt-resistant properties. Each bearing material boasts unique benefits and is best suited for different application conditions, though each can withstand surface pressures of at least 11,603 psi at 68°F.